Chief R&D and Innovation Officer, Fabric & Home Care, Flavor & Fragrance at Procter & Gamble Procter & Gamble Cincinnati, Ohio, United States
Abstract: In today’s world, more consumers increasingly demand products to deliver superior performance but also align with sustainable practices. Join us as we discuss the path toward the inherent tension and technical challenges between these dual expectations in fabric care, examining how brands can innovate to create products that excel in cleaning efficacy while enabling sustainable habits.